Author: Earth Cycle

Manor Farm Composting Site

On 31st May 2024, our composting site at Manor Farm on Hayling Island closed, ahead of us handing the management of the site back to the landlord. All trade customers who made use of this facility during the seven years in which we operated it were communicated with ahead of the closure to advise them about the change.

Our two composting sites in West Sussex, near Chichester, at Tangmere and Runcton, remain open and continue to accept green waste. We are extremely proud of our work to recycle green waste from across Hampshire and West Sussex and currently manage around 100,000 tonnes of material each year.

To discuss any aspect of green waste management please contact our team on 01243 781730 or info@woodhorngroup.co.uk.

Hedge laying at Woodhorn Farm

We have planted many miles of new hedges in recent years (and will continue to plant more) but we of course have many old hedgerows too, some that are officially classified as ‘ancient’. Eventually all well managed hedgerows become ‘leggy’ and hollow at the bottom or, at the other extreme, they can become too tall and overgrown.

Eventually every hedge needs to be rejuvenated from the base and hedge laying is one of the best and most traditional ways of doing this. A laid hedge provides a stock proof barrier and a dense habitat for wildlife but most importantly it encourages new growth that starts a new life cycle of the hedge.

However, hedge laying is a traditional country skill that has been largely lost to the modern generation – it is also hard work! So we are truly grateful to Sarah Hughes, our local wildlife Officer and advisor, and her fantastic band of volunteers for giving up their time and energy this winter to produce some stunningly rejuvenated hedgerows.

A day in the life – Mike Jupp, Commercial Director, The Woodhorn Group

Meet Mike Jupp, our Commercial Director. In this meet the team blog series, you can find out more about our team, their roles and a what a typical working day looks like.

I’m normally in the office at about 7:45am and so my day tends to start early – around 6am. I’ve made a resolution to be more active as once I’m in the office I don’t get much of a chance to do any exercise. So at least once a week I’ll head to the gym for a circuit session on the way in. But most days, it’s a more gentle start; I’ll get up, make the tea, let the dogs outside and prepare their breakfast. Whilst home isn’t that far from the office, it takes about an hour to drive in so I’ll leave the house before 7am. It’s a busy part of the world and so I enjoy listening to the radio as it gives me something else to think about that’s not the traffic! It’s actually quite good to have some time to myself in the car as it gives me a chance to get my thoughts together for the day ahead and – on the way home – to mentally leave things behind or make some calls.

As the Commercial Director at Woodhorn I work closely with the teams across all of our departments. The first conversations in the morning are something I value, whether its discussing what the team got up to last night, what everyone watched on TV or what they ate for dinner. It gives us a chance to chat before the phones start ringing and the craziness of the day begins.

An industry of early starters

Across our certified soils, waste management and farming teams, we work with companies and individuals that typically start early. It’s not unusual to find a batch of emails or orders in my inbox even before I’ve left the house in the morning. Therefore, once the computer goes on, we’re hard at it, certainly for the first couple of hours of the day at least. Whilst I oversee the commercial side of things, I’ve been with the company more than a decade and so I know a lot of our customers extremely well. I like maintaining contact with them and have recently moved back to sit in the sales office because I still love the buzz. As a consequence, the short to-do list I start the day with tends to grow as I enjoy picking up the odd opportunity or deal myself.

I report to our Managing Director, Cameron, and because we’re a close-knit team, we regularly chat about various aspects of the business. Yes, there are the key times of the year such as the summer when we focus on developing new budgets for the coming financial year (which will end up being my targets!) and the winter when we look at bigger, strategic plans for growth and expansion; but we’ve developed a diverse business and so there’s always something to discuss regarding the day-to-day operations or opportunities.

A focus on soil and waste management

Whilst my background is in the horticultural sector, Cameron takes the lead on our farming activities, leaving me to manage certified soils and waste management. I work with our Materials Recycling Director, Morgan, on securing new waste contracts and have a sales team of three people who run soil sales including our retail brand Earth Cycle. Recently, however, a fair amount of my time has been dedicated to launching our milk vending operation. This takes milk from the farm and sells it direct to the public through some innovative vending machines. We opened our first location in Autumn 2023 and have big plans to expand this to other sites and sell more of our milk to restaurants and food producers locally. So having not been heavily involved in the dairy previously, it’s an area I’m getting to know well now.

I know a lot of people say that no two days are the same at work, but they’re really not here, especially because of the seasonality we encounter in each aspect of the business. For instance, our soil sales are non-stop from March to September with retail sales peaking around Easter or early summer, subject to the weather. Our green waste, however, tends to be offset to that and is busier from summer into the early winter. The farm is of course dictated by crops, harvest and calving but from a sales perspective can be quite busy over the autumn and winter as we sell our calves, crops and grains to various customers and merchants. Oh, and there’s always thousands of litres of milk to collect and sell every day too! So not only are no two days the same, what I am doing on those days will be dictated by the part of the business currently most in demand.

Establishing a B2C brand

As far as challenges go, growing the Earth Cycle brand is probably the one aspect of my job that has brought the most over the years. The majority of our work is about bulk, business to business transactions. Setting Earth Cycle up as a consumer facing brand with ecommerce and all that entails presented some interesting tests to the business model and our normal mode of operation. By and large we have overcome them and today, Earth Cycle is a highly successful part of our business and I anticipate that it will continue grow into a big enterprise of its own. I’ve enjoyed being part of that journey and helping it establish and flourish.

Having spent a lot of my previous career outside and selling, I still enjoy getting out and about. I’m based at head office but frequently visit our compost production sites in either Tangmere or Fawley. I also like to go and meet customers, do site visits, and catch up with some of our suppliers. Thankfully I’ve got a great team at the office, so I know that everything will be looked after, whilst I’m away.

Without my team I don’t think we’d have built the customer base we have. Our customers trust us as their supplier because they know the people they’re working with and they can rely on us. Working alongside these guys and being in a rural location are probably the things I love most about my job. Whilst the drive from home can be tortuous, once I arrive at work and take in the peace and quiet and the views and catch up with the team it all becomes worthwhile.   

Reviewing the day

Towards the end of each day, the team will come together to review the day’s sales, look at tomorrow and the remainder of the week and month. We analyse and track our performance against budget constantly and will share thoughts and ideas as to how we can correct the numbers or manage supply and demand to try and even out production. As noted, I start the day with a small, focused to-do list and this is the point where I prep that and look at what the following day will bring in terms of meetings, calls and visits. We end the day as a team much as we started it, having a friendly chat about any evening’s plans.

I’ll go home via the gym a couple of times a week to maintain my resolution to be more active and help break the journey and avoid the peak traffic. I also DJ occasionally so from time to time, I’m heading to go and do that. It’s busier around Christmas as I work in several venues across the festive period, but during the remainder of the year, Fridays and Saturdays are when I’m typically spinning the decks! It’s very different to the day job and I love listening to music and watching others enjoy it. As a family we have property in Spain and so my other relaxation includes holidays or long weekends there. It’s great to have a bolthole in the sun, especially during the autumn and winter; it always helps me recharge the batteries, ready for the next big push or project at work. 

Back to the farm gate – selling fresh, local milk direct to customers

Back in the Autumn, we launched our Woodhorn Farm organic milk vending venture – known locally as The Oving Cow Shed. Whilst we sell our topsoil and compost products direct to customers under the Earth Cycle brand, most of the sales process is one step removed. The majority of sales are received and processed by an ecommerce website with bulk bags delivered on pallets by contract hauliers. Milk vending took us a step closer to the consumer and needed us to get new systems and processes in place.

Our dairy produces around 5,000 litres of organic milk a day which is conveniently collected by a tanker and taken to our friends at Organic Herd – the cooperative we’re part of – for pasteurising and processing into milks, yoghurts and cheeses. It’s relatively straight forward and happens like clockwork – the ladies even know when it’s time to line up for milking!

Milk vending required a different approach. Our vending machines can hold around 200 litres but unlike our bulk milk, the milk needs to be pasteurised here, by us. We knew we needed to draw down small batches of milk from the holding tanks, pasteurise it and find a way to get it into bottles to sell to the public. When we first explored the idea, it felt a bit overwhelming; we were used to selling directly to another business in big volumes! Thankfully, when we began speaking to other farmers, we were reassured that there was plenty of support and all the machines we needed already existed. Better than that, we were told this is a thriving market with something of a renaissance in buying direct from the producer especially with consumers demanding better quality and understanding and valuing the importance of provenance.

A return to provenance

The last fifty years has seen how we buy food go full circle. In post war Britain we were used to high streets having a butcher, baker, fishmonger, and greengrocer, all of whom could tell you where their produce was from. Many rural communities still bought at the farm gate – fresh milk, eggs and meat direct from the farmer, daily. Then sadly the race to the bottom began with the advent of the supermarket. Price wars and questionable standards followed. Briefly, society took its eye off the ball and forgot about the people, animals and welfare behind the scenes. Homogenisation (the process of dispersing fat within the milk) only exists because of the supermarkets. Farmers feared that society would never get back that focus on provenance, standards and quality. All the time supermarkets controlled the prices, farmers were being pushed into making difficult decisions – either give up or accept prices that meant many rarely broke even. Then thankfully, the dissenting voices got a little louder and the media exposés generated better consumer understanding of what cheap produce really means in terms of quality, working practices and price to the farmer. These bred a degree of value appreciation, a push for better welfare standards and reminded people of the importance of provenance.

The demand for farm fresh food

Whilst we’re not back at that post war stage – and probably never will be – things have improved and there’s now huge demand for farm fresh produce. Farm shops are springing up all over the country and innovation is making it far easier for farmers to sell direct to the public. Food is once again something to be enjoyed. Consumers look for taste, they care about food miles and they’re taking a more active interest in the environment and animal welfare – which is great for us, as all of our milk is produced under the organic standard.

Take the milk vending machines as an example and all the kit that sits behind it. If this didn’t exist, we couldn’t sell milk directly to consumers and if the consumer demand for better produce wasn’t there, the machines wouldn’t have been created. In fact, such is the current level of demand, just for milk vending, the main UK supplier of the vending machines is literally inundated with orders.

Branching out

Now that our milk vending machines are in place, we’re seeing demand for other items including milk, bread, eggs, fruit and even cakes. We’re listening and planning – you should be able to find all of this in our machines in due course! We’re also co-operating with other farms and local producers to see what else we can offer through our machines as well as considering additional local sites for more machines – such is the clammer. It’s lovely to see and we get a little buzz out of every litre we sell. And let’s not forget, a few more pence too! Yes, there is a significantly higher cost of selling one litre in a bottle than shipping five thousand off in a tanker, but there’s equally something rewarding about someone buying a litre of milk from us, in sight of the fields and our cows. That has a real feel-good factor.

Sales in the first few months have been strong and we’re pleased to see that we’ve got a core of regular customers that appear to be buying a couple of times a week – proving it’s not a fad and there is genuine demand for quality local produce. If you’ll excuse the pun, the vending machines have also provided an unexpected third leg to the milking stool with lots of interest coming from other local producers keen to use our milk in their products. These businesses sit between retail and wholesale and they’re willing to pay a small premium for organic, local, quality milk. These companies are looking for us to supply hundreds of litres a day and we’re now seeing an increasing number of enquiries for Woodhorn Farm to appear in ice cream and other dairy foods.

The majority of our milk still goes to our co-op and probably always will. Because we’re part of that business, we get a fair price for our milk. But now there is once again a real chance for locals to buy our milk, back at the farm gate and enjoy the freshest possible produce.

Down on the farm – November 23

We finally got there and judging by the reactions, it was worth it! The Oving Cow Shed finally opened on September 25th.  A proud moment in the history of our farm thanks to the hard work and tenacity of the team at Woodhorn.

A huge personal thank you to all concerned from me but even more so to the many, many of you that have supported the project so far and for the wonderful feedback given when you have met me or other members of the team or via social media. I would also like to give a special thanks to Anne-Marie Eastwood and the Jubilee Hall Committee for their support and encouragement. Thank you everyone!

It really has been a joy to witness the level of interest in not just the milk vending project itself but the farm in general, and it has been fun answering so many questions whilst we have learned a lot in return.

We don’t homogenise our milk which is a supermarket driven industrial process to prevent the cream rising to the top. I was aware that many have health concerns about homogenisation, but I was surprised to learn from a number of visitors to the cow shed that some people who are lactose intolerant have no problem drinking non homogenised milk. Our milk is also ‘full fat’ and some people are astonished to discover that ‘full fat’ milk is typically 3.6% fat – officially a low fat food. However, I was unaware (until now) that ‘full fat’ milk is much better for us than semi skimmed or skimmed because the body absorbs the many nutrients present much more efficiently when drinking ‘full fat’ milk.

V2 Radio carried out a live tasting of our milkshake flavours

I think both these facts illustrate that, as always, we are better consuming food in its most natural form, as nature intended, without unnecessary processing.

We are now stocking butter, cheese and chocolate and a common question has been ‘who or what is Organic Herd’? Organic Herd is a cooperative of Organic dairy farmers of which we are members. Up to now all of our member’s milk has gone in tankers to the likes of Yeo Valley, but in August this year we launched our own range of dairy products. These will not be available in supermarkets, only in specialist food shops and farmer member’s vending machines!

We are looking forward to organising tractor and trailer rides out to the dairy in the spring and summer of next year.

In the meantime, if you haven’t already done so, please take a trip down to the cow shed and give our milk and/or milk shakes a try. We need to get sales to a certain level (and a % of every sale goes to the Oving Jubilee Hall) to make the project work, so please help us by spreading the word verbally or via social media (You can follow Woodhorn Farm via the website or on Facebook and Instagram) . Thank you again!

Rain, rain and more rain…!

Back ‘down on the farm’ things are a little wet! Cows can’t swim very well and anyway, ours are so soft that they gather at the yard gate at the slightest sign of drizzle. So they are all happy and safe in the real cow shed at Reeds Farm. The fields are totally saturated and though all our autumn crops were successfully sown, I suspect that some will not survive this level of standing water or washed soils. Perhaps I shouldn’t be overly surprised as October is typically our wettest month, as our own Woodhorn rainfall data shows.

Year/MonthJanFebMarAprMayJunJulAugSepOctNovDec
201921.747.643.312.118.261.24761.297.5100.3104.7114
202050.3106.94142.8234.420.272.633190.261.8110.5
202178.549.224.81.469.744.23954.859.868.84.822.6
202244.234.229.21654.231.95.836.276.635113.264.8
202329.33.889.367.38.826.864.257.557.4182.2
Monthly Average (mm)44.848.3445.5227.9230.5839.735.2456.4664.86115.371.12377.98
Monthly rainfall in MM at Woodhorn Farm, Oving, Chichester, West Sussex

Thank you again for your support and please follow us on Facebook, Instagram or other social media forums, as we hope this is only the start of things at the Oving Cow Shed!

John Pitts, November 2023

The journey to becoming Organic

We’ve been farming at Woodhorn Farm since 1882 and during that time there have been some key milestones. Some of these came from technical advances, some were driven by the need for diversification, but some were key decisions about the direction we wanted to take the business in and the role we have as custodians of the land.

Probably the biggest decision was the move to becoming a fully organic farming operation in 1998. Looking back there’s little else that would have such a fundamental impact on the way we operate as a business – even Brexit.  So whilst we continue to diversify, like with the launch of our milk vending operation recently, and continue to reach key milestones in our business growth, the decision John Pitts took 25 years ago was a significant one and dictates almost everything else we do today. As a result the markets we now sell into are more limited than if we weren’t organic and we have to achieve a slight premium to cover the increased costs of production. On the flip side, the success of our milk vending operation is in part due to the benefit of being able to offer organic whole milk direct from the dairy – rather than just fresh milk.

The other consideration in choosing to farm organically is that it’s not an overnight process. It’s certainly not as simple as wanting to become organic tomorrow! Our farm, like many others, had been farmed traditionally for generations with an impact on the soil quality that needed to work its way through. Today we’ve developed ways of working and our own supply chains of fertiliser and humus that support us in being organic, but these didn’t exist on day one. So, we had to work through a transition period, set up new relationships and fundamentally alter our way of working and thinking! And this is a key point. Organic is not just a way of working – it’s also a thought process and a way of life.

Protecting and encouraging wildlife

From a farming perspective organic means farming in a way that protects and encourages wildlife whilst looking after the health of the soil. So, instead of relying on chemicals, we strive to work with nature to feed the soil and control pests. We use crop rotations, legumes, clover and vetches along with our own composted cow manure to build fertility in the soil.

There are plenty of benefits of organic farming, though most people think of the absence of pesticide and/or antibiotic residues first. For us it is also about the environment as a whole; by not using pesticides we’ve seen a transformation of the flora and fauna on the farm. No herbicide usage means that all our crops have varying levels of weeds and wildflowers in them. These act as a habitat for a wide range of insects, small mammals and ground living birds.

Animal welfare

Where animals are concerned, organic is about maximising their welfare, concentrating on the principle of prevention rather than cure. Organic means free-range and all our animals are grazed on fresh grass throughout the spring, summer and autumn period and fed home grown forage through the winter. All our feeds are, of course, GM free. We proudly antibiotic free across the herd now, with herbal and homeopathic remedies the preferred options for dealing with health related issues.

We’re not leaving it there

Once we’d made the decision to become an organic farming operation, there’s little else that can be changed in agricultural terms that has as big an impact. There are no ‘levels’ when it comes to organic and it’s impossible to become more organic…! So, anything we do now concerns better land management and increasing the positive impact of our work on the soil, wildlife and our animals. Here’s what we’re planning or already underway:

Land management – we now have a zero bare soil policy. This means there is always something in the ground, so as we finish cropping and harvesting, we immediately replant with a different crop or natural green fertiliser. Rather than being classed as intensive farming, this process is referred to as a ‘green bridge’ helping hold nutrients in the soil, limiting erosion and reducing run off into rivers and ditches.

Land management – we’re working towards minimum tillage. Each time the soil is disturbed, nutrients escape and the structure is broken down a little more. This also releases carbon that would otherwise be sequestered in the soil. Ploughing and tilling the fields can have a detrimental impact on soil health as well as releasing carbon into the atmosphere. We’re therefore looking at how we can minimise surface and ground disturbance. It is a bit of a trade off as to use our own green fertilisers (vetch, legumes, clover etc.) to maximum effect, they need to be ploughed back into the ground to encourage them to break down and release nutrients at root level. At present, we plough ahead of our main crops, but our cover crops and fertilisers are drilled directly into the soil. It’s an area whereby there is currently a lot of research and innovation taking place and so we’ll continue to adapt as soon as we can.

A bold move that has paid off

Back in 1998, John’s decision was still something of a bold move. Other farmers were moving to partial organic farming but John felt it needed to become a wholesale change across the entire farm. Today our organic farming activities extend to 1,500 acres on the Chichester Plain and the South Downs. We have a 250 head of organic dairy cows and sell our milk, some 5,000+ litres a day, through our organic co-operative, Organic Herd, and directly to the public via our Woodhorn Farm milk vending machines. Our crops go to organic producers manufacturing a range of foods and drinks, like our barley which is used by a European organic brewery.

We understand what it takes to be an organic farm and actively embrace it. We also have plans to do more. It’s not necessarily been easy; organic farms are often more at the mercy of nature than non-organic farms and major diseases or extremes of weather can, and have, impacted us more than other farmers over the years. But organic remains a philosophy we’re committed to, ultimately we believe that how we farm matters.

Why did we choose to diversify at Woodhorn Farm?

Our organic farm lies at the heart of our business. Since 1882 the Pitts family has worked the land in and around Oving, and John Pitts, our owner, still oversees our operations today. Since John took over the reins in the late 1980s the Farm has diversified into several other business streams. Here we share some of the reasons behind our decision to diversify…

When we began farming here in 1882 everything was centred around our crops and cattle. These mainstays of the business meant long hours and hard work but provided good sources of income, as well as employment opportunities to the local community. Through two World Wars and the inter-war period the Pitts family oversaw the Farm, including a revolution in food production at Woodhorn.

When John took over the Farm in 1989, it was against a backdrop of tough times for farmers – nationally the sector experienced enormous challenges with squeezed prices, tighter margins, intensification and the use of chemicals taking its toll on livelihoods, soil health and production.

Farming is of course vulnerable to various risks, including weather-related disasters, pest invasions, market price fluctuations and disease outbreaks. Diversification into other areas can help mitigate these risks and avoid the Farm having to bear the responsibility of the whole enterprise. Added to this John had a growing interest in the Farm’s responsibility to the wider environment and the community.

So change was necessary for a range of economic and environmental reasons. Sustainability became an important factor and the search for new and alternative revenue streams became a key focus.

In 1995 we took the first step, converting some of our old farm buildings into office space for local companies to use. Today we have a mix of 27,000sq ft light industrial, storage and offices supporting more than a dozen businesses.

Three years later came the decision to start the process of conversation to a fully organic farm. At the same point we began a green waste composting business taking waste from gardens and the horticultural sector to create peat-free products. This has developed into a core revenue stream, with three sites, diverting 100,000 of green waste from landfill and producing 50,000 of compost and topsoil for gardeners and landscapers.

And in 2012, we took advantage of the combination of our position in sunny West Sussex, to establish our own solar farm which now is home to 13,800 solar panels creating 5.4 MW of power. 

Today the Farm supports an organic dairy herd of 250 cows. We grow a range of crops – the majority of which feed our dairy herd; we are 96% self-sufficient. But we also supply wheat for organic bread making, barley to a European co-operative for organic beer, and oats for oat milk. The Farm works on the basis of very little bare soil – providing a green bridge between crop yields to reduce run off and manage rainfall. And we operate within DEFRA’s mid-tier Countryside stewardship scheme to help the environmental value of our farmland. We’re also part of Organic Herd, a co-operative of organic farmers with 120 members across the UK. Together we supply milk to Yeo Valley and Sainsbury’s, amongst others and champion sustainable and ethical practices for animals, the environment and dairy.

Our latest venture, launched in 2023, is selling our organic milk direct to the public through The Oving Cow Shed, in our local village. The milk is pasteurised in our dairy, before being transferred to the Shed less than a mile away for people in and around the area to enjoy.

At the core of these steps to diversify has been a focus on conservation and welfare – of people, animals and the land which everything rests upon. We’re a farm that’s been part of the community for a long time. Diversification has given us the opportunity to ensure that remains the case for many years to come.

Winter Site Operating Hours 2021/2022

Woodhorn Group - Topsoil Production

 

Please be aware that from 1st November 2021 – 31st January 2022 we are operating within our Winter hours. Our current hours are as follows:

1st November to 31st January

Monday to Friday: 8am–4pm (last weigh out 15:30)

Saturday: Tangmere 8am–1pm

Runcton & Hayling Island (Manor Farm) – CLOSED

Sunday & Bank Holidays: CLOSED

Our Christmas & New Year opening times ae outlined below:

Woodhorn Christmas 2021 open times

 

All operating hours throughout the year can be viewed here

If you have questions regarding our waste management and recycling sites please call us on 01243 781730 or email info@woodhorngroup.co.uk

Futurescape 2021

FutureScape 2021 - Exhibitor

 

FutureScape is the UK’s must-attend landscaping event. This bustling two-day show includes informative seminars and live debates full of practical business advice and a chance to connect, share and collaborate.

You’ll be in good company at this FREE to attend event, with hundreds of like-minded professionals exhibiting, attending and speaking. FutureScape Expo acts as a meeting place and information hub, for you, your colleagues and associates to view the latest products, materials, technology and services that matter to you in your work.

The Woodhorn Group will be on hand to showcase our British Certified soils and PAS100 Compost to the landscaping community. We manufacture over 35,000 tonnes of soil each year, supplying new housing estates, groundworks, and landscaping projects across the south coast and further afield. We also receive over 90,000 tons of local green waste each year at our sites in Tangmere, Runcton and Hayling Island, which is composted to create our high quality peat free PAS100 compost and soil conditioning products.

Visit us at FutureScape to find out how we can help supply your next project.

Date: 16-17th November 2021

Location: ExCel London

To find out more about the event and to book your FREE place visit www.futurescapeevent.com